Tiwa Savage is one of the most successful and popular singers in Nigeria. She has won numerous awards, including the BET Award for Best International Act: Africa. But did you know that she was originally signed by Don Jazzy?
Savage began her music career in 2006, when she released her debut single, “Kele Kele.” The song was a hit, and it helped to launch her career. In 2010, she signed a record deal with Flytime Promotions.
While she was signed to Flytime Promotions, Savage released her debut album, Once Upon a Time. The album was a success, and it helped to establish her as a major force in the Nigerian music industry.
In 2012, Don Jazzy left Mo’Hits Records, the record label that he had co-founded with D’Banj. He then founded a new record label, Mavin Records.
One of the first artists that Don Jazzy signed to Mavin Records was Tiwa Savage. Her signing was a major coup for Don Jazzy, as Savage was one of the most popular singers in Nigeria at the time.
Savage’s signing to Mavin Records was a mutually beneficial arrangement. Don Jazzy gained a talented artist, and Savage gained access to Don Jazzy’s production skills and marketing expertise.
The partnership between Don Jazzy and Tiwa Savage was very successful. Savage released several hit singles and albums while she was signed to Mavin Records. She also won numerous awards, including the BET Award for Best International Act: Africa in 2018.
In 2020, Tiwa Savage announced that she was leaving Mavin Records. She signed a new record deal with Universal Music Group.
Savage’s departure from Mavin Records was a surprise to many. However, she has said that she is excited to start this new chapter in her career.